About BBN

The operating network for the beverage industry.

Beverage Broker Network brings the people who build the beverage business, brokers, distributors, suppliers, operators, and the partners who serve them, into one trusted place to connect, hire, and do deals.

The idea

The industry runs on relationships. BBN puts them in one network.

Beverage is a relationship business spread across thousands of brands, distributors, and rep groups with no shared home. BBN is that home: a single network where a supplier can find a broker, a broker can find a brand, a great operator can find talent, and everyone can stay close to what is moving in the market.

How it works

From sign-up to doing business in four steps

Create your free profile

Tell the network who you are, your company, your role, and your region. It takes about a minute and it is free for founding members.

Join the community feed

Share wins, post opportunities and open territories, ask questions, and see what suppliers, brokers, and distributors across the country are working on.

Browse the directory and jobs

Search members by role and region, explore the beverage industry job board, and discover services built for the trade.

Connect and do business

Message members directly, follow up on opportunities, post a job or a service, and turn a contact into a placement.

Who it is for

Built for everyone who moves the beverage business

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Suppliers & brands

Find brokers and rep groups, open new territories, and get your brand in front of the people who sell it.

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Distributors

Connect with suppliers and brokers, recruit field talent, and stay close to category movement.

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Brokers & sales agents

Discover new brands to represent, list your territory, and grow your book of business.

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Operators & retailers

Source brands, find reps, and keep a pulse on what is new on the shelf and the back bar.

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Investors

Track emerging brands and the people building them across every beverage category.

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Service providers

Reach the operators and brands who need software, logistics, design, and expertise.

The five pillars

What BBN is built to deliver

Every part of the network ladders up to five commitments.

ConnectionExecutionEducationOpportunityModernization
Founder

A note from Sam Anderson

After 39 years in beverage and CPG, with companies from E&J Gallo and Diageo to Coca-Cola and Brown-Forman, I kept seeing the same thing: this industry is powered by relationships, but the relationships live in scattered phones, inboxes, and trade shows. BBN is the network I always wished existed, a trusted place where the people who build this business can find each other and get to work. It is built for the long haul, and it is free to join.

Join the network the beverage industry is building

Free founding membership. Your profile, the community feed, the directory, jobs, and events, all in one place.

Join the Network โ€” free →
Free founding membership · takes about 60 seconds · no credit card
FAQ

Common questions

What is the Beverage Broker Network?

BBN is a national professional network for the beverage industry. It connects brokers, distributors, suppliers and brands, operators, investors, and service providers in one trusted community with a feed, member directory, job board, events, and a services marketplace.

Is BBN free to join?

Yes. Founding membership is free and includes the community feed, member directory, job board, events, and services. A paid Member tier adds vetted directory access, seminars, software, and more as the network grows.

Who is behind BBN?

BBN was founded by Sam Anderson, a 39-year beverage and CPG veteran, and is built on the Ruby Pro and BevAssets infrastructure alongside partners Frontline Beverage and the DrinkUp Podcast.

How is BBN different from LinkedIn?

BBN is built only for the beverage business. Every member, job, territory opening, and conversation is industry-specific, so you are not sifting through unrelated noise to find the people and opportunities that move cases.